Calendar of Promotional Opportunities
Glossary
January | February | March | April | May | June | July | August | September | October | November | December
January
1-31: Celebrate The Past, Book Blitz. Gourmet Coffee, Bread-Baking, Creativity, Diet Resolution, Family Fit Lifestyle and Quality of Life Month. A year’s worth of advertising ideas, right at the beginning of the year.1: Z Day. Saluting all those whose name (personal or company) begins with a Z, which relegates it to the end of many lists.
3: Memento Mori Day. Worth repeating yet again; it’s Italian for “Remember, you die.” A day to celebrate life, emphasizing that our time here is a gift, and we should treat it accordingly. Interesting for almost any “beginning a new year” theme.
4-10: National Thank Your Customers Week. No customers, no company. Something we can never forget. All kinds of campaigns can be built around this.
8-14: Universal Letter-Writing Week. Emphasizing the importance of writing a true letter as opposed to sending an e-mail. Stationery shops, computer stores/makers, schools, libraries, etc., can participate.
13: Clean Off Your Desk Day. Another good one. A day to toss everything that’s outdated or unwanted. Offices can promote desk-cleaning contests, offering logoed organizers or similar items as incentives or prizes.
15: Humanitarian Day. Very simply, a day to help someone less fortunate. And then promote it.
19: Janis Joplin, Robert E. Lee, James Watt (inventor) and Edgar Allan Poe: Birthdays. One of those interesting days when a number of totally unrelated people share something in common. Offbeat hook to a promo campaign.
21: Rid The World Of Fad Diets And Gimmicks Day. Good for any natural foods-related firm, as well as a way to promote healthier eating in general.
30: Fun At Work Day. The name says it all. Any workplace in existence can be a part of it, with fun (the key word, remember) activities and prizes.
31: Inspire Your Heart With Art Day. Stressing the importance of art to us as a society. Galleries and museums, of course. But almost any firm can get involved, via fundraisers, contributions, sponsorships, etc.
January: National Blood Donor Month
January: National Glaucoma Awareness Month
January: National High Tech Month
January: National Hot Tea Month
January: National Personal Self-Defense Awareness Month
January: National Poverty in America Awareness Month
January: Oatmeal Month
January 1st–7th: National Lose Weight/Feel Great Week
January 1st: New Year's Day
January 1st: Z Day
January 4th: Louis Braille's Birthday (1809)
January 5th: Twelfth Night
January 6th - 10th: National Thank-Your-Customers Week
January 6th - 12th: Someday We'll Laugh About This Week
January 6th: Epiphany
January 8th: Elvis Presley’s Birthday (1935)
January 13th: National Clean Off Your Desk Day
January 15th: Martin Luther King Jr.’s Birthday (1929)
January 16th: National Nothing Day
January 16th: Religious Freedom Day
January 17th: Benjamin Franklin’s Birthday (1706)
January 19th: Edgar Allen Poe's Birthday (1809)
January 20th: Martin Luther King Jr. Holiday
January 20th: Start of Aquarius astrological sign
January 22nd: Celebration of Life Day
January 23rd: National Handwriting Day
January 24th: Gold Discovered In California -1848
January 26th: Super Bowl Sunday
January 26th: Australia Day
January 27th: Wolfgang Amadeus Mozart's Birthday (1756)
January 30th: Franklin Delano Roosevelt's Birthday (1882)
February
February: American Heart MonthFebruary: National African American Heritage Month
February: National Bird Feeding Month
February: National Cherry Month
February: National Children’s Dental Health Month
February: National Hot Breakfast Month
February: National Sign Up for Summer Camp Month
February: National Weddings Month
February: Return Shopping Carts to the Supermarket Month
1-29: Vision Awareness, Cherry, American Heart, Black History, Hot Breakfast, Weddings, Plant Seeds Of Greatness and Children’s Dental Health Month. Another huge smorgasbord of ideas.
1-7: Personal And Business Coaching Week. Emphasizing the importance on either or both. Most companies can start a program if desired.
6: Pay A Compliment Day. To your co-workers, your employees, your clients. And a logoed product can help underline its sincerity.
8: Jules Verne: Birthday. Highly imaginative French writer whose books not only
provided the genesis for science fiction, but also predicted several things
that would come true almost a century later – nuclear-powered subs, for instance. Cool tie-in for bookstores, schools, libraries, video stores, etc.
11: Satisfied Staying Single Day. Recognizing those who like being unmarried. Great link-in for dating services, nightclubs, restaurants (singles nights), supermarkets (single-portion foods, singles events), food processors, department stores, etc.
13: Get A Different Name Day. Whether you hate your name or just want a change, you can choose another one today for the next 24 hours. Interesting idea for a company as well as individuals.
16-23: Nostalgia Week. The best part is, the concept of nostalgia is so multigenerational, it can be observed in any number of ways. Many nostalgic products can be imprinted as well.
23: Woolworths Opens. The very first chain store, opened today, 1879, in Utica NY. Consider how it changed business forever.
24: Gregorian Calendar Anniversary. The most widely used calendar in the world was created today, 1582. Good logoed calendar opportunity.
26: Marian Anderson: Birthday. Considered one of the finest operatic contraltos ever, she also broke several racial barriers. Radio stations, music stores, record companies, libraries, concert venues, orchestras, arts foundations, etc., can all take part.
28: Floral Design Day. It’s not just flowers in a vase, but a real art form.
February 1st: Chinese New Year - The Year of the Sheep/Goat
February 1st: National Freedom Day
February 1st: Robinson Crusoe Day
February 1st: Women’s Heart Health Day
February 2nd: Groundhog Day
February 3rd - 7th: National School Counseling Week
February 3rd - 8th: National Consumer Protection Week
February 5th: National Girls and Women in Sports Day
February 6th: Babe Ruth's Birthday (1895)
February 7th: Charles Dickens' Birthday (1812)
February 8th: Boy Scouts of America Founded -1910
February 10th - 14th: Cardiac Rehabilitation Week
February 10th - 16th: National Child Passenger Safety Awareness Week
February 10th - 11th: Westminster Dog Show
February 11th: Thomas Alva Edison's Birthday (1847)
February 12th: Abraham Lincoln's Birthday (1809)
February 12th: Charles Darwin's Birthday (1809)
February 14th - 17th: Great Backyard Bird Count
February 14th - 21st: National Condom Week
February 14th: Ferris Wheel Day
February 14th: Valentine’s Day
February 15th: Galileo Galilei's Birthday (1564)
February 15th: Susan B Anthony Day
February 16th - 22nd: National Engineer's Week
February 17th: Presidents’ Day
February 17th: Washington's Birthday (observed)
February 20th: Start of Pisces astrological sign
February 21st: United Nations' International Mother Language Day
February 22nd: George Washington's Birthday (1732)
February 25th: Spay Day USA
February 28th: Floral Design Day
March
March: Irish-American Heritage MonthMarch: Mental Retardation Awareness Month
March: Music In Our Schools Month
March: National American Red Cross Month
March: National Chronic Fatigue Syndrome Awareness Month
March: National Colorectal Cancer Awareness Month
March: National Craft Month
March: National Eye Donor Month
March: National Frozen Food Month
Month: National Kidney Month
March: National Professional Social Work Month
March: National Talk With Your Teen About Sex Month
March: National Umbrella Month
March: National Women’s History Month
March: Poison Prevention Awareness Month
March: Save Your Vision Month
March: Youth Art Month
March 1st: National Pig Day
March 1st: Peace Corps Founded -1961
March 2nd - 8th: National Pancake Week
March 2nd - 8th: National Procrastination Week
March 2nd - 8th: Save Your Vision Week
March 2nd: Read Across America Day
March 2nd: Theodor "Dr. Seuss" Geisel's Birthday (1904)
March 3rd - 7th: National Cheerleading Week
March 3rd-7th: National School Breakfast Week
March 3rd - 9th : National Professional Pet Sitters Week
March 3rd - 7th: Newspaper Education Week
March 3rd: National Anthem Day
March 3rd: Alexander Graham Bell's Birthday (1847)
March 4th: Mardis Gras
March 5th: Ash Wednesday
March 6th: Michelangelo's Birthday (1475)
March 7th : National Salesperson’s Day
March 7th: Shabbat Across America
March 8th: International Women's Day
March 9th -15th: Girl Scout Week
March 10th - 16th: International Brain Awareness Week
March 10th: Telephone Invented 1880
March 11th: Johnny Appleseed Day
March 12th: Girl Scouts of the USA Founded -1912
March 13th to April 15th: Deaf History Month
March 13th: Good Samaritan Day
March 14th: Albert Einstein's Birthday (1879)
March 15th: Ides of March
March 15th: National Quilting Day
March 16th - 22nd: National Agriculture Week
March 16th - 22nd: National Poison Prevention Week
March 17th - 21st: Pulmonary Rehabilitation Week
March 17th: Freedom of Information Day
March 17th: St. Patrick’s Day
March 18th: Purim
March 20th: Great American Meat-Out
March 20th: National Agriculture Day
March 20th: Spring Begins
March 21st: Single Parents Day
March 21st: Start of Aries astrological sign
March 21st UN International Day for the Elimination of Racial Discrimination
March 22nd: International Day of the Seal
March 22nd: UN Word Day for Water
March 23rd: UN World Meteorological Day
March 24th: World TB Day
March 25th: Greek Independence Day
March 25th: Pecan Day
March 27th: Education and Sharing Day
March 29th: National Mom and Pop Business Owner’s Day
March 30th: Doctor's Day
March 30th: Pencil Patented 1858
March 30th: Vincent Van Gogh's Birthday (1853)
March 31st - April 6th: National Sleep Awareness Week
April
April: Alcohol Awareness MonthApril: Animal Cruelty Prevention Month
April: Cancer Control Month
April: Keep America Beautiful Month
April: Mathematics Education Month
April: National Autism Awareness Month
April: National Child Abuse Prevention Month
April: National Humor Month
April: National Lawn and Garden Month
April: National Occupational Therapy Month
April: National Parkinson's Awareness Month
April: National Pecan Month
April: National Poetry Month
April: National Youth Sports Safety Month
April: Straw Hat Month
April 1st - 7th: Medication Safety Week
April 1st - May 4th:: National Kite Month
April 1st: April Fool’s Day
April 1st: Lupus Alert Day
April 2nd: 1st US Mint Established -1792
April 2nd: International Children's Book Day
April 4th - 6th: Alcohol-Free Weekend
April 6th -12th: National Library Week
April 6th: Check Your Batteries Day
April 6th: Daylight Savings Time Begins - "Spring Forward!"
April 7th - 13th: Public Health Week
April 7th: UN World Health Day
April 9th: National Former Prisoner of War Recognition Day
April 10th: National D.A.R.E. Day
April 10th: Safety Pin Patented 1849
April 10th: National Teach Children to Save Day
April 11th: Barbershop Quartet Day
April 11th: National Youth Service Day
April 13th - 19th: National Garden Week
April 13th: Palm Sunday
April 13th: Thomas Jefferson’s Birthday (1743)
April 13th - 19th: National Organ & Tissue Donor Awareness Week
April 13th - 19th: Pan-American Week
April 14th - 21st: Jewish Heritage Week
April 14th - 20th: Young People's Poetry Week
April 14th: Pan-American Day
April 15th : Income Tax Due
April 16th: Passover begins at sundown (to April 24th)
April 18th: Good Friday
April 19th: National Auctioneers Day
April 20th - 26th : Administrative Professional's Week (formerly Secretary's Week)
April 20th - 26th: National Coin Week
April 20th - 26th : National Crime Victims’ Rights Week
April 20th- 26th: National Karaoke Week
April 20th - 26th: National Organ and Tissue Donor Awareness Week
April 20th: Easter
April 20th: Start of Taurus Astrological Sign
April 21st-27th: Egg Salad Week
April 21st -27th: National Park Week
April 21st - 25th: National Playground Safety Week
April 21st - 27th: National TV Turnoff Week
April 21st - 27th: National Wildlife Week
April 21st - 27th: National Window Safety Week
April 21st: 107th Boston Marathon
April 21st: Kindergarten Day
April 22nd: Earth Day
April 23rd Administrative Professional's Day (formerly Secretary's Day)
April 23rd: William Shakespeare's Birthday (1564)
April 25th: National Arbor Day
April 26th: National Sense of Smell Day
April 27th - May 3rd : National Volunteer Week
April 29th: Zipper Patented 1913
April 30th: Hair Stylist Appreciation Day
April 30th: Walpurgis Night
May
May: Asian Pacific American Heritage MonthMay: Better Hearing & Speech Month
May: Clean Air Month
May: Get Caught Reading Month
May: International Business Image Improvement Month
May: International Dental Awareness Month
May: International Internal Audit Awareness Month
May: Melanoma/Skin Cancer Detection and Prevention Month
May: National Allergy/Asthma Awareness Month
May: National Arthritis Month
May: National Barbecue Month
May: National Bike Month
May: National Book Month
May: National Correct Posture Month
May: National Egg Month
May: National Hamburger Month
May: National Mental Health Month
May: National Osteoporosis Prevention Month
May: National Physical Fitness and Sports Month
May: National Salad Month
May: National Salsa Month
May: National Scholarship Month
May: National Sight-Saving Month
May: National Stroke Awareness Month
May: Older Americans Month
May 1st: May Day
May 1st: Law Day
May 1st: Lei Day
May 1st: Loyalty Day
May 1st: Mother Goose Day
May 1st: National Day of Prayer
May 1st: School Principals’ Day
May 3rd - 10th: National Safe Kids Week
May 3rd: Kentucky Derby
May 3rd: UN World Press Freedom Day
May 3rd: Unity in Diversity Day
May 4th - 10th: Be Kind to Animals Week / National Pet Week
May 4th - 10th: National Family Week
May 4th - 10th: National Postcard Week
May 4th - 10th: National Teacher Appreciation Week
May 10th - 18th: National Tourism Week
May 4th - 10th: National Wildflower Week
May 4th - 10th: Small Business Week
May 5th - 11th: Astronomy Week
May 5th: American Medical Association Founded -1847
May 5th: Cartoonists' Day
May 5th: Cinco de Mayo
May 6th: National Teacher Day
May 6th: No Diet Day
May 6th: Nurse's Day
May 6th -12th: National Nurse's Week
May 7th: National School Nurse Day
May 8th: World Red Cross Day
May 10th: Astronomy Day
May 10th: National Babysitters Day
May 11th -17th: National Historic Preservation Week
May 11th -17th: Hospital Week
May 11th -17th: National Nursing Home Week
May 11th -17th : National Police Week
May 11th -17th: National Running and Fitness Week
May 11th -17th : National Transportation Week
May 11th: Mother's Day
May 12th -19th: Reading is Fun Week
May 12th: Limerick Day
May 14th: National Nightshift Workers Day
May 14th: National Receptionists’ Day
May 15th: Peace Officer Memorial Day
May 16th - 26th: International Pickle Week
May 16th: National Bike to Work Day
May 16th: National Children and Police Day
May 17th -23rd: National Safe Boating Week
May 17th: Armed Forces Day
May 17th: New York Stock Exchange Established -1792
May 17th: UN World Telecommunication Day
May 18th - 24th: National Emergency Medical Services Week
May 18th - 24th: National Dog Bite Prevention Week
May 18th - 24th: World Trade Week
May 18th: International Museum Day
May 19th - 25th: Buckle Up America Week
May 19th: Victoria Day - Canada
May 21st: American Red Cross Founded 1881
May 21st: National Employee Health and Fitness Day
May 21st: National Waitstaff Day
May 21st: Start of Gemini astrological sign
May 22nd: National Maritime Day
May 22nd: UN International Day for Biological Diversity
May 23rd: World Turtle Day
May 24th: International Jazz Day
May 25th: Bill "Bojangles" Robinson's Birthday (1878) / National Tap Dance Day
May 25th: National Missing Children Day
May 26th: Memorial Day
May 27th: Cellophane Tape Patented -1930
May 28th: Sierra Club Founded -1892
May 31st: World No Tobacco Day
June
1-30 – Cancer From the Sun MonthTans might look great today, but you pay for them tomorrow – sometimes dearly. Great for treatment centers, derms, sunscreen manufacturers, etc.
1-30 – National Candy Month
Endless possibilities for tie-ins here. Just about everyone likes some kind of candy.
4 – Tiananmen Square Anniversary
A reminder that terrorists aren’t always hard to find.
6-7 – Donut Day
Decreed since 1938 by the Salvation Army, a day to make a donation and enjoy a few donuts. Coffee shops, bakeries, etc. can get involved in co-ops.
7 – VCR Anniversary
Sony came out with the Betamax today, 1975. It was a $1,400 miracle machine back then…
8 – Race Unity Day
It’s embarrassing that in 2003 we still “can’t all just get along.” Great day to promote it in your area, at least. Virtually any firm can be involved.
9-15 – National Little League Baseball Week
Super link-up to any sort of baseball or kids-themed promo.
13 – Friday the Thirteenth
The triskaidekapobic’s horror. Logoed mirrors, anyone?
14 – Univac Anniversary
The world’s first commercial computer, large enough to fill several rooms, was unveiled today, 1951, in Philadelphia.
15 – Magna Carta Day
Signed on this day, 1215. If you don’t know what it is, and are over 12, shame on you. Universal opportunities abound.
16 – Stan Laurel – Birthday
With Ollie Hardy, part of one of the funniest comedy teams in history. Great for networks, video makers/stores, theatres, comedy clubs, etc.
19 – National Sauntering Day
Dedicated to bringing back sauntering (vs. meandering or gallivanting) as an activity. Neat offbeat hook-up for gyms, shoe stores and more.
21 – Baby Boomers Recognition Day
Saluting their many contributions to our world.
21 – Summer Begins
At 3:10 a.m., EDT.
25 – Battle of Little Bighorn Anniversary
Today, 1876, General George Custer and troops demonstrated why arrogance and overconfidence aren’t good success strategies.
30 – Leap Second Adjustment Day
Coordinating atomic and astronomical time. Any time-related promo can fit.
June – Adopt A Shelter Cat Month
June – Dairy Month
June – Entrepreneurs "Do It Yourself" Marketing Month
June – Fireworks Safety Months (through July 31st)
June – Gay and Lesbian Pride Month
June – International Men’s Month
June – National Accordion Awareness Month
June – National Candy Month
June – National Iced Tea Month
June – National Rose Month
June – National Safety Month
June – Sports America Kids Month
June – Turkey Lover’s Month
June – Vision Research Month
June 1st - 7th – Stepparents Week
June 1st - 7th – National Headache Awareness Week
June 1st – National Cancer Survivor’s Day
June 1st – Stand for Children Day
June 4th – National Hunger Awareness Day
June 5th – UN World Environment Day
June 7th - 13th – Black Single Parents’ Week
June 7th – National Trails Day
June 6th – D-Day
June 8th - 14th – National Flag Week
June 8th - 14th – National Youth Sport Coaches Week
June 9th - 15th – National Little League Baseball Week
June 10th – Ball Point Pen Patented -1943
June 12th - 15th – US Open Golf Championship
June 12th – National Automotive Service Professionals Day
June 14th – Flag Day
June 15th – Father's Day
June 15th – Native American Citizenship Day
June 19th – Juneteenth
June 20th - 29th – Special Olympics World Summer Games
June 20th – Take Your Dog to Work Day
June 21st – Start of Cancer astrological sign
June 21st – Summer Begins
June 22nd - 29th – Amateur Radio Week
June 22nd - 28th – Carpenter Ant Awareness Week
June 22nd - 28th – Helen Keller Deaf-Blindness Awareness Week
June 22nd - 28th – National Cheese Week
June 22nd – America's Kids Day
June 23rd - 27th – Take Your Pet to Work Week
June 26th – UN International Day Against Drug Abuse and Illicit Trafficking
June 27th – Helen Keller Birthday (1880)
June 27th – National HIV Testing Day
July
1-31 – Anti-Boredom Month.Nearly any activity (notice the “nearly”) can be shaped into a suitable theme.
1 – “First” Anniversaries.
An impressive collection. Numero-unos today include U.S.postage stamps (1847); Photos Used in a Newspaper (1848); American Zoo (1874); and Scheduled TV Broadcast (1941).
4-10 – Freedom Week.> Always good to celebrate.
7 – color:#666666'>Caribbean Day
Honoring that part of the world. Theme promos would work well.
10 – Don’t Step On A Bee Day
Underlining the importance of not going barefoot outdoors. Neat link for shoe makers/stores/repair shops; ditto hosiery.
12 - Cow Appreciation Day. Yeah, they’re dumb. But they’ve also lent their image to everything from computer boxes to works of art on the streets of Chicago. Lending a bovine theme to a promo will almost certainly create attention.
13 – Gruntled Workers Day
You always hear about disgruntled workers. This is the opposite. Go promo crazy.
Swithin’s Day
Supposedly if it rains today, it will continue for 40 days. Interesting tie-in using imprinted umbrellas.
20 – Sir Edmund Hillary – Birthday
Today, it seems everyone with a down parka wants to climb Mt.Everest. Hillary was the first, in 1953. He said, “The mountain will always prevail. A great tie-in with any accomplishment/achievement theme.
25-31 – National Salad Week
Encouraging more raw-veggie eating. Obvious bridge with grocers, farms, packers, kitchen-stuff shops (spinners, tongs, bowls), etc.
31 – Mutt Day
Honoring all those non-pedigreed but lovable canines out there.
July – Anti-Boredom Month
July – Fireworks Safety Months (starts June 1st)
July – National Baked Bean Month
July – National Bison Month
July – National Blueberry Month
July – National Culinary Arts Month
July – National Hot Dog Month
July – National Recreation and Parks Month
July 1st – Battle of Gettysburg Anniversary - 1863
July 1st – First U.S. Postage Stamps issued -1847
July 1st – First Zoo in the United States Established in Philadelphia -1874
July 1st – Canada Day - Canada
July 2nd – Halfway Point of 2003
July 3rd - Aug 15th – Air Conditioning Appreciation Days
July 3rd - Aug 11th – Dog Days of Summer
July 4th – Independence Day
July 5th – PT Barnum's Birthday (1810)
July 6th - 12th – National Laundry Workers’ Week
July 6th – George W Bush's Birthday (1946)
July 7th - 13th – National Farriers Week
July 7th - 13th – Nude Recreation Week
July 7th - 14th – Running of the Bulls (Spain)
July 11th – UN World Population Day
July 13th - 19th – National Therapeutic Recreation Week
July 14th – Bastille Day
July 15th – Rembrandt's Birthday (1606)
July 18th – Nelson Mandela's Birthday (1918)
July 20th – National Ice Cream Day
July 20th – Special Olympics Day
July 22nd – Rat Catchers' Day
July 23rd – Leo astrological sign starts
July 25th - 31st – National Salad Week
July 27th – Parents Day
August
1-31 – National Win With Civility Month.Stressing the benefits of being civil and courteous to each other in all aspects of life.Can be touted by any business or organization.1 – Jerry Garcia – Birthday. Whether you like the Grateful or not, it’s difficult to deny their 30-year heritage of fanatical fans, legendary concerts and charitable work.
6 – National Fresh Breath Day. Coincidentally, mints, gum and even mouthwash are available imprinted.
7 – Treasure Your Customers Day. A perfect and unexpected day to give them a particularly nice logoed gift.
9 – Veep Day. Recognizing vice presidents everywhere. Good day for a promotion (in more ways than one).
13 – Alfred Hitchcock – Birthday. for video stores, TV stations, theatres and any promotion using a mystery/suspense theme.
17-23 – National Friendship Week. You can never have too many friends, in business as well as life.
21 – Hawaii Admission Day.Alohaville became the 50th state today, 1959.
27 – New Moon – At 1:26 p.m., EDT.
31 – Alice TV Premiere Anniversary. The show about a single-mom waitress, insane boss and strange friends bowed on this day, 1976. It lasted nine years – pretty amazing, considering its lame jokes and even lamer scripts. Great opportunity to celebrate how far TV has come since then.
August – Cataract Awareness Month
August – Children’s Vision and Learning Month
August – National Immunization Awareness Month
August – National Inventor’s Month
August – Spinal Muscular Atrophy Awareness Month
August 1st - 7th – World Breastfeeding Week
August 1st – World Wide Web Created -1990
August 2nd – National Mustard Day
August 3rd – Friendship Day
August 3rd – National Kid's Day
August 3rd – Sister’s Day
August 4th – Coast Guard Day
August 5th – National Night Out
August 6th – National Fresh Breath Day
August 9th – Sing-Out Day
August 9th – UN International Day of the World’s Indigenous People
August 12th – UN International Youth Day
August 15th – National Relaxation Day
August 19th – National Aviation Day
August 17th - 23rd – National Friendship Week
August 17th - 23rd – National Truck Driver Appreciation Week
August 23rd – Start of the astrological sign Virgo
August 24th – Vesuvius Erupted 79 AD
August 26th – Women’s Equality Day
August 27th – Mother Teresa's Birthday (1910)
September
1-30: National Backpack Safety, Children’s Good Manners, College Savings, Library Card Sign-Up, Sewing, Coupon and Shameless Promotion Month. Think of all the inherent promo-ops for these.2: Calendar Adjustment Anniversary. Due to the changeover to the Gregorian calendar, today became September 14, New Year’s Day moved from March 25 to January 1 and 1751 had only 282 days. Good for a “huh?” type promo.
3: Do It Day. Quit putting off whatever it is you’re putting off and get to it. Good for almost any business that can contribute to help getting something done.
7: Billy Rose: Birthday. Almost unknown to all but Broadway fans, Rose was one of the original cigar-chomping, hugely egotistical, ultra-flamboyant and highly successful theatrical/film producers, songwriters, impressarios and general bon vivants of New York and Hollywood for almost 50 years. His lavish productions have influenced many. Good for any theatre-related promo. Born 1899.
7-13: Improve Your Home Office Week. Excellent for manufacturers and sellers of computers/accessories, ditto office supplies, furniture, etc.
9: Wonderful Weirdos Day. A day to celebrate those loveable but somewhat off-center folks in our lives who provide knowledge, laughter and inspiration.
12: Video Games Day. Saluting those who create, produce, manufacture, sell and most important, play video games of all kinds.
15-21: Prostate Cancer Awareness Week. Considering how curable it is when caught early and how deadly it can be when not, most men should look into annual checks by age 45. Excellent promo-op.
20-27: Banned Books Week. Underlining the importance of the freedom to read what we wish and the detrimental effects of book censorship. Super for libraries, publishers, bookstores and any other business that wants to get involved (e.g., art galleries for art books).
22: American Businesswoman’s Day. Saluting women who help the country’s business engine run every day. And for those who work too hard or long (men, too), today is also Family Day.
30: Ruth’s Last Game For The Yankees. Today, 1934, The Sultan of Swat and New York Yankees called it quits after 15 years that have since become legend. Interesting idea for any baseball-themed promo.
September: Attention Deficit Hyperactivity Disorder (ADHD) Month
September: Baby Safety Month
September: Be Kind to Editors and Writers Month
September: Children's Eye Health & Safety Month
September: College Savings Month
September: Fall Hat Month
September: International Strategic Thinking Month
September: Library Card Sign Up Month
September: National Biscuit Month
September: National Chicken Month
September: National Coupon Month
September: National Honey Month
September: National Mushroom Month
September: National Piano Month
September: National Potato Month
September: National Rice Month
September: National Sewing Month
September: National School Success Month
September: National Ovarian Cancer Awareness Month
September: Self-improvement Month
September: Shameless Promotion Month
September: Subliminal Marketing Month
September 1st - 7th: National Childhood Injury Prevention Week
September 1st: Labor Day
September 4th: Newspaper Carrier Day
September 5th: Be Late For Something Day
September 7th - 13th: National Assisted Living Week
September 7th - 13th: Protecting Your Home Furnishings Week
September 8th - 12th: Substitute Teacher Appreciation Week
September 8th: UN International Literacy Day
September 11th: Patriot Day / Anniversary of Attack on America
September 14th - 20th: National Farm and Ranch Safety and Health Week
September 15th - October 15th: National Hispanic Heritage Month
September 17-23: Prostate Cancer Awareness Week. Considering how curable it is when caught early and how deadly it can be when not, most men should look into annual checks by age 45. Excellent promo-op.
September 16th: UN International Day for the Preservation of the Ozone Layer
September 17th - 23rd: Constitution Week
September 17th: Citizenship Day
September 19th: National POW/MIA Recognition Day
September 20th - 27th: Banned Books Week—Celebrating the Freedom to Read
September 20th - 28th: Religious Freedom Week
September 20th: International Coastal Cleanup Day
September 21st - 27th: Deaf Awareness Week
September 21st - 27th: Minority Enterprise Development Week
September 21st - 27th: National Dog Week
September 21st - 27th: National Historically Black Colleges & Universities Week
September 21st - 27th: National Older Workers Employment Week
September 21st - 27th: National Single’s Week
September 22nd: National Centenarian’s Day
September 22nd: American Business Women's Day
September 23rd: Autumn Begins
September 23rd: Start of Libra astrological sign
September 24th: National Food Service Employee’s Day
September 24th: National Women's Health & Fitness Day
September 26th: Rosh Hashanah begins at sundown
September 27th: Rosh Hashanah
September 27th: World Tourism Day
October
October: Adopt A Shelter Dog MonthOctober: Computer Learning Month
October: Health Literacy Month
October: National Animal Safety and Protection Month
October: National Breast Cancer Awareness Month
October: National Car Care Month
October: National Chili Month
October: National Communicate With Your Kid Month
October: National Cookie Month
October: National Crime Prevention Month
October: National Dental Hygiene Month
October: National Disability Employment Awareness Month
October: National Domestic Violence Awareness Month
October: National Down Syndrome Month
October: National Liver Awareness Month
October: National Orthodontic Health Month
October: National Physical Therapy Month
October: National Popcorn Poppin' Month
October: National Pork Month
October: National Roller Skating Month
October: National Seafood Month
October: National Spinal Health Month
October: National Stamp Collecting Month
October: Polish-American Heritage Month
October: Vegetarian Month
1-30: National Backpack Safety, Children’s Good Manners, College Savings, Library Card Sign-Up, Sewing, Coupon and Shameless Promotion Month. Think of all the inherent promo-ops for these.
1: UN International Day of Older Persons
1: World Vegetarian Day
2: National Custodial Worker’s Day
4-5: American Heart Walk/ America's Walk for Diabetes
4-10: UN World Space Week
5-11: Fire Prevention Week
5-11: Get Organized Week
5-11: Mental Illness Awareness Week
5-11: National Metric Week
5: Intergeneration Day
5: UN World Teachers' Day
5: Yom Kippur begins at sundown
6-12: Spinning and Weaving Week
6: American Library Association Founded -1876
6: Child Health Day
6: National German-American Day
6: Physician Assistant Day
6: UN World Habitat Day
6: Yom Kippur
9: Leif Erickson Day
10: World Egg Day
10: UN World Mental Health Day
11: General Pulaski Memorial Day
11: National School Celebration / Pledge Across America
12-18: National Networking Week
12: Columbus Day -Traditional
13-17: International Credit Union Week
13-17: National Pet Peeve Week
13-19: National School Lunch Week
13: Columbus Day -Observed
13: National Children's Day
13: Thanksgiving - Canada
15: White Cane Safety Day
16: International Credit Union Day
16: National Boss Day
16: Noah Webster's Birthday (1758) / Dictionary Day
16: World Food Day
17: UN International Day for the Eradication of Poverty
18: Sweetest Day
19-25: National Character Counts Week
19-25: National Chemistry Week
19-25: National Forest Products Week
19-25: National Health Education Week
19-25: National Radon Action Week
19-25: National School Bus Safety Week
22: International Stuttering Awareness Day
23: National Day of Concern About Young People and Gun Violence
23: Start of Scorpio astrological sign
24: United Nations Day
26: Daylight Savings Time Ends - "Fall Back!"
26-Nov. 24th: Ramadan (Islamic Month of Fasting)
27: Navy Day
31: Halloween
31: National UNICEF Day
November
November: American Diabetes MonthNovember: Aviation History Month
November: Epilepsy Awareness Month
November: Family Stories Month
November: Lung Cancer Awareness Month
November: National Adoption Month
November: National AIDS Awareness Month
November: National Alzheimer's Disease Month
November: National American Indian Heritage Month
November: National Family Caregivers Month
November: National Healthy Skin Month
November: National Hospice Month
November: Peanut Butter Lover’s Month
1-30: National Backpack Safety, Children’s Good Manners, College Savings, Library Card Sign-Up, Sewing, Coupon and Shameless Promotion Month. Think of all the inherent promo-ops for these.
1-7: National Fig Week
1: National Author’s Day
1: National Family Literacy Day
1: Mexico - Day of the Dead
1: Sadie Hawkin's Day
2-8: Notary Public Week
2: All Souls Day
2: Daniel Boone's Birthday (1734)
2: Calendar Adjustment Anniversary. Due to the changeover to the Gregorian calendar, today became September 14, New Year’s Day moved from March 25 to January 1 and 1751 had only 282 days. Good for a “huh?” type promo.
3: Birthday of the 4th Earl of Sandwich (1718) / Sandwich Day
3: Do It Day. Quit putting off whatever it is you’re putting off and get to it. Good for almost any business that can contribute to help getting something done.
4: General Election Day
4: Will Rogers' birthday (1879)
5: Guy Fawkes Day
7: Notary Public Day
7: Billy Rose: Birthday. Almost unknown to all but Broadway fans, Rose was one of the original cigar-chomping, hugely egotistical, ultra-flamboyant and highly successful theatrical/film producers, songwriters, impressarios and general bon vivants of New York and Hollywood for almost 50 years. His lavish productions have influenced many. Good for any theatre-related promo. Born 1899.
7-13: Improve Your Home Office Week. Excellent for manufacturers and sellers of computers/accessories, ditto office supplies, furniture, etc.
8-14: Pursuit of Happiness Week
9: Wonderful Weirdos Day. A day to celebrate those loveable but somewhat off-center folks in our lives who provide knowledge, laughter and inspiration.
11: Remembrance Day - Canada
11: Veteran's Day
12: Video Games Day. Saluting those who create, produce, manufacture, sell and most important, play video games of all kinds.
13: World Kindness Day
14: Claude Monet's Birthday (1840)
15: America Recycles Day
16-22: American Education Week
16-22: National Geography Awareness Week
16: UN International Day for Tolerance
17-23: Children’s Book Week
17: Homemade Bread Day
19: Anniversary of the Gettysburg Address (1863)
19: National Educational Support Personnel Day
20-27: Banned Books Week. Underlining the importance of the freedom to read what we wish and the detrimental effects of book censorship. Super for libraries, publishers, bookstores and any other business that wants to get involved (e.g., art galleries for art books).
20: National Great American Smokeout.
20: UN Universal Children's Day
21-27: National Farm-City Week
22: American Businesswoman’s Day. Saluting women who help the country’s business engine run every day. And for those who work too hard or long (men, too), today is also Family Day.
22: Start of Sagittarius astrological sign
23-29: National Adoption Week
23-29: National Family Week
23: Bible Sunday
25: UN International Day for Elimination of Violence Against Women
27: Thanksgiving Day
30: Computer Security Day
30: Ruth’s Last Game For The Yankees. Today, 1934, The Sultan of Swat and New York Yankees called it quits after 15 years that have since become legend. Interesting idea for any baseball-themed promo.
December
December: National Drunk and Drugged Driving Prevention MonthDecember: Safe Toys and Gifts Month
December: Universal Human Rights Month
1: Basketball Anniversary. Created by James Naismith, a gym teacher, the first game occurred today, 1891. Any sports-themed promo can hook into this. Coincidentally, this was also the day, in 1954, Senator Joe McCarthy was finally silenced by Congress.
1: Rosa Parks Day (1955)
1: World AIDS Day
1-7: Cookie Cutter Week
1-7: Tolerance Week. Promoting tolerance among people to help battle bigotry and concentrate on really important things. Again, almost any business can use this.
3: UN International Day of Disabled Persons
4: Extraordinary Work Team Recognition Day. Worth re-mentioning. Giving business teams who accomplish those tough objectives the spotlight they deserve. A contest format can be used, with logoed gifts and prizes (a check wouldn’t hurt, either).
5: AFL-CIO founded -1955
5: Bill Pickett: Birthday. A true American original, Pickett was the rodeo cowboy who invented bulldogging. Great offbeat tie-in for anything with a “not as well-known as it should be” theme.
7: National Pearl Harbor Remembrance Day
8: NAFTA Anniversary. President Clinton signed the agreement reducing tariffs and barriers between Canada, the U.S. and Mexico on this day, 1993. Excellent link to any firm that does business with those countries.
10: Human Rights Day. Anyone can participate.
10-16: Human Rights Week
12: Poinsettia Day. Honors Dr. Joel Roberts Poinsett, who first introduced the plant to the United States.
14: South Pole Discovery Anniversary. Should make for creative and attention-getting promotional fodder. It happened today, 1911, by Roald Amundsen.
14-20: Tell Someone They’re Doing A Good Job Week. Read the article in this issue about employee recognition and you’ll begin to understand why it’s crucial.
15-29: Halcyon Days
15: Bill of Rights Day
16: Boston Tea Party -1773
16: Ludwig Van Beethoven’s Birthday (1770)
17: First Powered Flight Anniversary. The brothers Wright took off today, 1903. Neat hook-up to any promotion involving flying – airports/airlines, vacation spots, travel agencies, cruise lines, cities (business meetings/conventions), even contests with trips as a prize.
20: Mudd Day. Recognizing Dr. Samuel Mudd, who treated a disguised John Wilkes Booth and spent four years in jail because of it. Unusual tie-in for “know your customer” themed promo.
20-27: Chanukah
22: Start of Capricorn astrological sign
22: Winter Begins. The solstice hits at 2:04 a.m., EST. Tire stores, auto-body shops, car-supply retailers, coffee shops, snow-shovel makers/sellers, can all participate. Again.
23: Transistor Anniversary. The “little marvel” bowed on this day, 1947, and communications and electronics haven’t been the same since … at least until the Pentium III. Unusual promo for electronics manufacturers/retailers, repair services, etc.
23: Federal Reserve System Established -1913
25-31: It’s About Time Week
25: Christmas
26: Boxing Day
26th-January 1st: Kwanzaa
27: Louis Pasteur's Birthday (1822)
29: Grigori Rasputin: Death Anniversary. The corrupt “monk” was assassinated on this date, 1916, but it took poison, shooting and, finally, drowning. A bit morbid, maybe, but a great opp for a “hard to kill” promo – say, a firm rumored to be going under.
31: New Year's Eve
31: Leap Second Adjustment Time. Add or subtract a second from clock time to coordinate astronomical and atomic time. Cool for any time-related program.